Great welcome yesterday by the hoteliers of Medellin who filled the capacity during the breakfast meeting that we organized with our friends from Roiback and Revenue Hotel Consultant.
The event took place at the Hotel Viaggio Medellín and the speakers spoke about the importance of technological innovation in hotel management.
Our Country Manager in Colombia, Cristina Villegas, spoke about the current market needs and how to use the necessary tools to optimize the profitability of their establishments through a Revenue Management system.
Cristina also delved into how distribution and user buying behavior is evolving and explained how to use technologies to capitalize on their businesses.