Hospes Hoteles' long-term success with BEONx
Hospes Hoteles, a collection of boutique hotels known for their unique charm and luxurious ambiance, has been leveraging BEONx’s advanced revenue management solutions for several years. This partnership has been crucial in maintaining their competitive edge and achieving sustained profitability in a highly competitive market.
The challenge
Before implementing BEONx, Hospes Hoteles faced significant hurdles in managing and integrating data from various sources, which hampered their ability to gain a comprehensive understanding of their properties’ performance. They needed a more agile approach to detect demand variations and optimize pricing strategies. Additionally, the hotel experienced inconsistencies in data, making it difficult to establish accurate and effective revenue management processes.
These challenges collectively impacted their operational efficiency and overall profitability.
The solution
Hospes Hoteles chose BEONx for its cost-effective, high-quality solutions that perfectly fit their boutique hotel model. The integration with their PMS was seamless, further enhancing their decision to continue the collaboration. The most valuable features for Hospes Hoteles included:
Recommendations
Accurate and constantly improving pricing recommendations.
Reporting
Comprehensive and automated reporting tools.
HQI™
Hotel Quality Index to gauge and improve competitive positioning.
Segmentation
Advanced market and channel segmentation for targeted strategies.
The results
Implementing BEONx brought substantial improvements to Hospes Hoteles:
Increased ADR
Between 5% and 10%.
Market Insights
Improved knowledge of market trends and competitor strategies, engaging and motivating the Revenue Management department.
Higher OCC Rates
Increased by 5% to 10%.
“BEONx RMS helps us in the daily management of revenue in our hotels, providing us with a wealth of automated information and simplifying all pricing and strategy decision processes, as well as their implementation in sales channels. Additionally, the price recommendations they offer are always constantly improving and very much in line with our strategy. Overall, they are continuously developing improvements that assist us daily and adapt perfectly to the ever-evolving market.”
Alba de la Cruz
Director of Revenue Management and Online Distribution