Revenue for the future II: Pricing management
April 15, 2020
In the last two decades, we have witnessed a spectacular development in the field of pricing and revenue management globally.
Revenue for the future II: Pricing management
In the last two decades, we have witnessed a spectacular development in the field of pricing and revenue management globally.
Revenue for the future I: Inventory management and distribution
We are all aware of the health and economic crisis that we are experiencing around the world, and we have already assimilated that the tourism industry has been forced to stop its activity either by government mandate, or by the lack of demand.
Some recommendations and data in times of crisis
At BEONx we want to help as much as possible in this difficult situation caused by COVID-19. Here are a series of recommendations and a bit of data to cope with the crisis.
8 Mistakes to Avoid in Your Revenue Management Strategy
Often there’s a fine line between success and failure in a marketing action and pricing strategy.
Top Challenges Faced When Implementing RMS Technology
There are a number of challenges hoteliers encounter when implementing RMS technology.
Key Factors for Designing the Perfect Forecast
The perfect forecast is the result of information synthesized by technology. This way the profitability associated with tourism product quality can be improved.
“The Method” and How to Improve Your Hotel’s Pricing Strategy
While you have surely given considerable thought to improving your pricing strategy, it is likely that, for many years, the term revenue management was not part of your vocabulary.
Reinforce Your Distribution by Betting on Metasearch
Trends in travel consumption evolve in terms of both the content and operation of the booking.
5 Ways to Improve Your Demand Forecast
As hotel rooms are perishable goods, with a shelf life of one day, it is important for hoteliers to maximize their value proposal.
Marketing Strategies to Boost Your Revenue Management Plan
Any hotel that experiences a travelers day-to-day knows that it’s important to have the right focus in revenue management, and to be backed by technology and marketing.
10 Conclusions from the VIII Conference
Can you imagine what would happen if you were to sit in the same room with some of the very best revenue professionals in our country and participate in an event open to the public with great attendance?
What Should Your Website Include to Improve Bookings?
There are many hotels that depend on OTAs to generate bookings and, in order to survive, are simultaneously forced to over-commission a large part of their offer, even if they lose its control.
Segmentation vs Personalization in Tourism Distribution
The big players in the tourism industry have a key tool with Big Data for optimizing both their product and its distribution.
5 Principles to Improve Your Hotel’s Conversion Rate
Understanding the reasons behind the decisions travelers make is a real obsession for hotels.
The Search Funnel in Your Distribution Strategy
It’s important that we start to work on our establishment’s marketing and sales strategies as if looking at elaborate life processes, or links, between the hotel and the client.
What Can a Revenue Manager Learn from Facebook Ads?
With so many people actively using Facebook every day, it is important to understand how a hotel can learn from all the intelligence generated and how its data can be shaped in order to segment campaigns to its customers
Improve Your Revenue Management to Boost Hotel Performance
The professionalization of Revenue Management and the influence that the market has on it is a pulse of forces that leads to a natural evolution based on the continuous improvement and excellence in hotel competitiveness.
5 Must-Have Trends to Improve Your Marketing Strategy
Nowadays, technology has a fundamental role in the competitiveness of tourist accommodations.
Video as a Distribution Tool for Your Hotel
To synthesize video marketing with an example of video usage from the internet, we simply have to look at the figures of the leading platform for video consumption on the Internet.
Why Are Marketing Costs Still Rising?
At a time when the hotel industry is boasting record numbers, both in the US and across Europe, operating and distribution costs are on the rise.
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Exp.: 08/22/SA/0012 . Línea 2022 Expansión internacional de Pymes.
Expansión internacional de las PYMES de la Comunidad de Castilla y León
Objetivo: “Conseguir un tejido empresarial más competitivo”
Actuación subvencionada: Participación en la feria FITUR (Madrid, Enero 2023)
Exp.: 03/18/SA/0022 Línea: Fomento de la innovación en Pymes
Proyectos de innovación en en ámbito tecnológico de las Pymes
Descripción del proyecto: Diagnóstico de ciberseguridad y seguridad IT de la plataforma SAAS de Beonx
Exp.: 07/18/SA/0015. Línea: Desarrollo de la Industria TIC
Proyectos de desarrollo de las TIC en Pymes
Descripción del proyecto: Smart Hotel Distribution for General Purpose: Nueva solución de Revenue Management System
para la optimización de la distribución en la venta de habitaciones de hotel.