10 Tips for Improving Your Hotel’s Google Rankings
Hoteliers in the digital marketing world should know that organic traffic is one of the main sources for acquiring new visitors.
10 Tips for Improving Your Hotel’s Google Rankings
Hoteliers in the digital marketing world should know that organic traffic is one of the main sources for acquiring new visitors.
What Can Pinterest Contribute to My Marketing Strategy?
It is curious to see how one of the factors that generate influence for the traveler is the content generated by other travelers.
Instant Messaging as a Marketing Tool for Your Hotel
Instant messaging has transformed how potential guests and customer service agents communicate with each other.
Useful Parameters for Identifying Your Hotel’s Comp Set
The current oversupply of hotel rooms forces us to stand out from competitors within our market.
Why Is Online Reputation Key in Revenue Management?
Online reputation is a factor to be taken into account when establishing the pricing policies of a hotel establishment, both tactical and strategic.
5 Tips for Managing a 360º Revenue Management Strategy
5 Tips for Managing a 360º Revenue Management Strategy Revenue Management is constantly evolving. It is important to adapt and implement specialized strategies that optimize
Geolocation as a Tool for Capturing Market Segments
Identifying the location and implementing it in the strategic planning of the marketing and marketing actions of the hotel is key to improving ratios.
5 Google Analytics Metrics for Improving Guest Knowledge
The knowledge about your target audience is a determining factor for the readjustment of both the productive system of a business and the marketing strategy.
Ways to Provide Value in All 8 Stages of Travel
Determining the role you play during the travel process is the first step to structuring a powerful and effective online marketing strategy.
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Exp.: 08/22/SA/0012 . Línea 2022 Expansión internacional de Pymes.
Expansión internacional de las PYMES de la Comunidad de Castilla y León
Objetivo: “Conseguir un tejido empresarial más competitivo”
Actuación subvencionada: Participación en la feria FITUR (Madrid, Enero 2023)
Exp.: 03/18/SA/0022 Línea: Fomento de la innovación en Pymes
Proyectos de innovación en en ámbito tecnológico de las Pymes
Descripción del proyecto: Diagnóstico de ciberseguridad y seguridad IT de la plataforma SAAS de Beonx
Exp.: 07/18/SA/0015. Línea: Desarrollo de la Industria TIC
Proyectos de desarrollo de las TIC en Pymes
Descripción del proyecto: Smart Hotel Distribution for General Purpose: Nueva solución de Revenue Management System
para la optimización de la distribución en la venta de habitaciones de hotel.